Free The Youth is a crew of fashion entrepreneurs in Ghana formed in the year 2016 by Jonathan Coffie, Winfred Mensah, Richard Ormano, and Kelly Foli.
The Ghanaian powerhouse collective has officially carved its name into global fashion history with exclusive collaborations alongside Nike and Jordan Brand.
The Free The Youth and Air Jordan 1 Mid F&F will not see a public release only 175 pairs worldwide, making it one of the most coveted African sneaker collaborations ever.
Global icons, including DJ Khaled, Sarkodie, Kofi Mole, Fabolous, Rema, and other artistes have thrown their full support behind Free The Youth, amplifying Ghana’s voice on the world stage as the collective links up with one of the most legendary brands in history.
But this moment is bigger than sneakers. This collaboration celebrates the recognition of African street culture, youth expression, and creative power at the highest level.
Widely regarded as one of the biggest fashion partnerships to ever come out of Africa, this collaboration proves that Ghanaian streetwear isn’t just participating in global culture; it’s shaping it.
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