Taylor Swift’s attempt to engage fans in a virtual Easter egg hunt to reveal the track titles for her upcoming “1989 (Taylor’s Version)” album hit a snag on Tuesday, as technical difficulties frustrated Swifties worldwide.
Google had announced that its search function would generate a series of 89 puzzles for fans to solve in order to unveil the names of the new songs. However, many fans encountered issues while attempting to participate in the game.
The puzzle began with a blue vault symbol appearing when users searched “Taylor Swift.” It revealed a scrambled version of the album’s name and promised more puzzles as fans entered answers into the search bar. Swifties around the world eagerly awaited the reveal of the vault’s secrets.
Despite the initial excitement, many fans reported difficulties with the puzzle game. Some expressed frustration at not being able to participate, while others felt that the large number of puzzle completions required was daunting, especially given the technical issues.
Swift has a history of engaging her fans in elaborate Easter egg hunts and interactive experiences. However, the technical glitches this time left some fans feeling disappointed.
“I feel like Taylor constantly forgets how big she is,” one fan commented on social media. “33 million is a lot when you take into account the vault not working. Google has to process who is playing the game and who is genuinely trying to search for sunglasses, which I think is what screws this all up.”
Despite the challenges, Taylor Swift’s dedicated fan base is sure to keep searching for clues and eagerly anticipating the release of “1989 (Taylor’s Version)” and its accompanying vault tracks.
Fans expressed frustration over the technical glitches while trying to unlock Taylor Swift’s “1989 (Taylor’s Version)” track titles through Google’s puzzle game. Some jokingly doubted they could reach the 33 million required puzzle completions before the album’s release.
Google acknowledged the issues and assured fans that they were working to fix them. Meanwhile, Taylor Swift posted a video of a blue vault on her Instagram, generating significant online buzz.
Despite the hiccups, searches for “Taylor Swift” surged following her post, reflecting continued high anticipation for the release of “1989 (Taylor’s Version)” on October 27, nine years after the original album’s launch.